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A few months ago we were approached by a company that wanted to promote inexpensive Belarusian decorative cosmetics on the Georgian market.
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How to build a strong brand?
Every aspiring entrepreneur asks the question:How to build a strong brand? And, in general, why is necessary to create a notorious brand. After all, you could simply create a product or service. Many people think that a brand is a website, business cards, logos and advertising. However, this is not...